TSUKI SUSHI
Brand identity, graphics, and packaging design for Tsuki Sushi (Tsuki meaning moon in Japanese) — a late night sushi + sake joint that's introducing their new line of soy sauce to the market.
The logo is a moon and the labels are a silhouetted mountainscape. On the reverse side of each label is a moonlight inspired gradient — revealed as the product is used.
Flats
POP Display — Prototype
Project Information
DISCIPLINES
Branding
Identity
Packaging
SKILLS
Typography
3D Mockup Design
Logo Design
Creative / Art Direction
TOOLS
Adobe Illustrator
Adobe Photoshop
Adobe After Effects
Maxon Cinema 4D
ROLE & SCOPE
Brand identity and packaging design for a contemporary sushi concept.
Designed bottle packaging and takeaway bag, establishing the visual language across physical touchpoints.